Through its Sumdog business, the Group has an established market position in Scotland and is already growing its market share in England. To accelerate brand awareness and grow sales, The Albert Group has entered into a partnership with YPO to complement its own marketing and sales efforts in England.

YPO is a leading distributor of products and services to schools and institutions in England and has the majority of schools as customers. In its 50th anniversary year, YPO has made the move into education technology distribution with the launch of a curated online bundle - Learning Box. The intention is to offer Learning Box to all its customers in England. The Albert Group's B2B maths product Sumdog has been included as one of three core products in this bundle. 

“YPO's strong presence and relationships with schools in the British market will help us build awareness and credibility of the Sumdog brand, complement our own direct sales channel, and significantly grow our market share. This supports our mission by helping us to positively impact more learners with our engaging, personalised platform at a much quicker pace.”  says Tom Owen, VP B2B Sales, The Albert Group. 

Ash Cartwright, Head of Trading at YPO, says: "For five decades, YPO has evolved to meet the needs of UK schools. EdTech is now essential in classrooms, supporting long-term learning goals. With our new Learning Box service, schools can easily access top EdTech applications through a single subscription. We're excited to partner with Sumdog, enabling seamless integration and single sign-on for schools, allowing teachers to focus on engaging and supporting students."

Learning Box will be available to all schools in England to purchase from September 2024.