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Lapin Kumi, Citira’s Finnish tire services chain, has today acquired Daniek, an established provider of tire services in Tammisaari, southern Finland. The acqusition continues to grow the Lapin Kumi service network across major transport routes in Finland.
“This acquisition strengthens Lapin Kumi’s position in southern Finland and adds a new service location in Tammisaari to our network. At the same time, we are expanding into a Swedish-speaking region and will be able to serve an even broader customer base, including customers coming from the Helsinki metropolitan area. Tammisaari forms an important southern link for us,” says Ville Ruokanen, CEO of Lapin Kumi.
Daniek is a company with a long history of providing tire-related services, including tire swaps and sale of tires and rims, founded in 1990 with roots dating back to 1986 in Tammisaari.
“We have extensive experience and a long history in the industry, which provides a strong basis for the future. Through Lapin Kumi, we will gain even better resources to develop our operations. Business will continue in Tammisaari as usual, and good customer service will remain our top priority,” says Mats Danielsson of Daniek.
Daniek will continue to operate in its current location with the same team, as part of Lapin Kumi. The current owners will become co-owners of Citira.