Centra offers an e-commerce platform for e-commerce aimed at strong brands, primarily in fashion and lifestyle. Centra is now entering into a larger partnership with Qliro as one of the few selected integration partners for the Nordic market. The partnership means that Centra's retailers now have the opportunity to choose Qliro's secure and consumer-friendly payment solutions through a tailored integration module. Centra's merchants and their customers will be offered a first-class service experience.

“Centra has an interesting position in the market with a strong focus on strong brands that drive modern e-commerce. At Qliro, we are used to providing payment solutions and service to e-retailers at the forefront with strong brands such as Nelly, Lyko, Inet, CAIA and Stronger. A partnership with Centra is therefore a perfect strategic match for us. We are very happy to start the collaboration and look forward to growing our business together. ” - Johnny Sällberg, Chief Commercial Officer Qliro.

“There is a strong demand among our retailers for a payment partner like Qliro which is easy to work with and which delivers good products, technology and service. We are careful to only work with a few really good partners in each region to be able to offer the best possible solution to our merchants and see Qliro as a strong choice in the Nordic market. Our merchants have come a long way in their global thinking and know the importance of working with the best players in each market. In addition to a good product and solution, we are impressed by Qliro's dedicated work with the integration of Stronger and we look forward to more strong brands being able to work with us and Qliro in the future. ” - Martin Jensen, co-founder and CEO of Centra.

The first merchant to integrate with Qliro through Centra was Stronger, which went live earlier this year. Agreements have been signed with a couple of other merchants, where the integration is expected to take place during the first half of 2022, including the fast-growing baby product company Twistshake.

About Centra
Centra is a headless e-commerce platform for the next generation of brands with global ambitions. Centra's technology enables the creation of powerful e-commerce experiences that drive sales - without any limitations in either design or technology. Centra is used to sell both direct-to-consumer and Direct-to-Retail to retailers, and is the core of some of the market's fastest growing brands, e.g. Eton, Craft Sportswear, Ideal of Sweden, Stronger, Maya Delorez and Nudient. Centra was founded in 2016 and is today a fast-growing company with offices in Stockholm, Sweden, Wroclaw, Poland and New York, USA.