Press release no. 02-2025

January 22, 2025

Copenhagen, Denmark - January 22, 2025 - Audientes A/S ("Audientes"), an innovative Danish hearing care company focused on affordable, self-fitting hearing aids and hearables, announces a strategic distribution agreement with Audivista, based in Istanbul, Turkey, providing hearing solutions in Turkey, the Middle East and North Africa. This partnership marks a significant milestone in Audientes' mission to bring affordable, high-quality hearing solutions to underserved markets around the globe.

Under this agreement, Audivista will distribute Audientes' innovative Ven hearing aids and hearables across its markets in specialty retail and online channels. With a growing awareness of hearing health and an unmet demand for accessible solutions in many countries in the Middle East and Africa, this partnership positions Audientes and Audivista to help transforming the landscape of hearing care in these regions. The parties expect Audientes sales revenue from this agreement to exceed DKK 4 million over the next two years as sales ramp up.

Audivista is bridging the Hearing Care Gap with focus on Innovation and Accessibility

Audivista is addressing the hearing care gap in the in the Middle East and North Africa by focusing on the following three cornerstones:

Addressing real market needs: Traditional methods for alleviating hearing loss currently address only 5% of the global demand for hearing aids. Audivista aim to bridge this significant gap by leveraging the innovative technology and approach of Audientes to meet the remaining 95% of the market's needs.

Long-term Collaboration Vision: Audivista's long-term vision is to expand online access to high-quality hearing solutions across the Middle East and North Africa, ensuring that every individual with hearing challenges can obtain the support they need.

Comprehensive Distribution and Support Network: Beyond distributing hearing products, Audivista plays a pivotal role in educating and supporting individuals with hearing impairments across the region, creating a more inclusive environment for better hearing care.

Comments by the collaboration partners

Mr. Nasser Bafkar, Founder and CEO of Audivista, shared his insights on the collaboration:

"As someone with over 25 years of experience in audiology and a commitment to improving access to hearing aids, I am delighted to partner with Audientes. My goal has always been to create solutions for the unmet global demand for hearing. This partnership is an important step towards making affordable, high-quality hearing solutions accessible to individuals in the regions we serve, advancing health and well-being for many thousands of people the coming years. Together, we're making hearing more accessible."
 

Steen Thygesen, CEO of Audientes A/S, commented on the partnership:

"The new year starts very well with this collaboration with Audivista, a perfect match for Audientes' core mission of providing affordable, self-fitting hearing solutions to the millions of people worldwide who currently lack access to adequate care for their disabling hearing loss. Together with Audivista, we can bring transformative, life-enhancing solutions to those who need them most. We are thrilled to collaborate with Audivista in new markets across the Middle East and North Africa."

Mr. Raman Rao, General Manager of Audientes India, who has been developing the commercial partnership with Audivista, expressed his enthusiasm about the partnership:

"By focusing on accessibility, Audientes aims to bridge the gap for millions of individuals living with hearing loss. We are thrilled to collaborate with Audivista in making our self-fitting hearing aid Ven and hearable products more accessible to individuals with hearing challenges in the Middle East and North Africa. This partnership aligns perfectly with our vision of enabling access to affordable hearing solutions worldwide."

For further information, please contact:

Steen Thygesen, CEO, Audientes A/S

Phone: ‭+45 77 34 16 80‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬‬

Email: st@audientes.com

About Audivista

Audivista, led by audiology expert and entrepreneur Nasser Bafkar, is a company committed to addressing the needs of individuals with hearing challenges by offering high-quality, affordable hearing aids and assistive devices. With a focus on leveraging technology and accessibility, Audivista aims to ensure good hearing is available to everyone.

For more information, please visit Audivista's website at audivista.com.

About Audientes A/S

Audientes A/S is a Danish hearing technology company specializing in smart, self-fitting and affordable hearing aids and advanced hearables. Audientes' unique hearing aid solution, Ven™ by Audientes, is available for purchase in the Indian and Nepalese markets and will be introduced in China and other markets in the coming years. Companion by Audientes is an advanced hearable, a consumer electronics product, that is commercially available in Europe, Japan, China and in other markets the coming years.

Audientes' mission is to make high-quality hearing aids and hearables for hearing improvement or hearing enhancement accessible to everyone who needs them globally. Audientes is listed on Spotlight Stock Market Denmark (AUDNTS) and headquartered in Copenhagen, Denmark with subsidiaries in Hyderabad, India and in Tokyo, Japan.

For more information, please visit our websites, www.audientes.com, www.audientes.eu, www.audientes.co.jp, or www.audientes.in, or follow us on our social media channels.