(UPM, Helsinki, May 5, 2025 at 15:00 EEST) - UPM is excited to announce the launch of several new self-adhesive graphics materials at FESPA Global Print Expo 2025, taking place on May 6-9 in Berlin, Germany. The new solutions will be showcased at UPM's booth A70 in hall 6.2, featuring UPM's renowned brands Intercoat, Grafityp and Metamark.

The new materials being showcased include Forest Print, a PVC-free paper-based print media designed for more sustainable large format printing. Another innovation being presented is DecorEase, a nonwoven wall decoration material, offering easy application and removal.

Finally, UPM is also unveiling new Omega Skinz PPF and window films. The new PPF films are easy to apply and can even be removed and reapplied. The new Omega Skinz window film is easily formable and offers perfect coverage over dot-matrix areas.

To give visitors a hands-on experience, UPM will feature interactive application stations where attendees can try out the new materials and see their performance in real-world scenarios. The flexible application, removal and reapplication of the new Omega Skinz PPF film will also be demonstrated live.

"We're excited to participate in the FESPA Global Print Expo 2025, unveiling innovative, high-performance solutions for various graphics applications. With all three of our brands - Intercoat, Grafityp and Metamark - together on display, we are also glad to present our extended offering to our customers," says Markku Pietarinen, Global Product Manager, Graphics, UPM.

UPM's diverse offering of self-adhesive graphics materials covers applications including print media and protective lamination films for wall, window and floor graphics, colored sign-making vinyls, car wrapping and wall decoration films and a growing range of PVC-free graphics materials.

Meet with UPM at FESPA Global Print Expo 2025

UPM invites attendees of the FESPA Global Print Expo 2025 to visit booth A70 in hall 6.2, where innovative graphics solutions such as the new Forest Print PVC-free print media, DecorEase wall decoration material and Omega Skinz PPF and window films will be showcased. Metamark will be presenting in the same hall 6.2 at booth C22. This event presents a unique opportunity for media and industry professionals to experience UPM's graphics solutions first-hand.

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For more information, please contact:
Anna Sube, Global Marketing Manager, UPM Raflatac, anna.sube@upmraflatac.com

UPM, Media relations
Mon-Fri 9:00-16:00 EEST
tel. +358 40 588 3284
media@upm.com

UPM Raflatac
UPM Raflatac offers high-quality self-adhesive paper and film products including label materials, graphics solutions and removable self-adhesive products. UPM Raflatac acquired Grafityp in 2024 and Metamark in 2025, scaling up its graphics business and expanding its portfolio. We operate 14 factories and deliver our innovative and sustainable products through our global network of distribution terminals. We are one of UPM's growth businesses and employ around 3,200 people. Our sales reached almost EUR 1,6 billion (USD 1,7 billion) in 2024. Read more: upmraflatac.com

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UPM
UPM is a material solutions company, renewing products and entire value chains with an extensive portfolio of renewable fibres, advanced materials, decarbonization solutions, and communication papers. Our performance in sustainability has been recognized by third parties, including EcoVadis and the Dow Jones Sustainability Indices. We operate globally and employ approximately 15,800 people worldwide, with annual sales of approximately €10.3 billion. Our shares are listed on Nasdaq Helsinki Ltd.
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