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2023-07-04 08:00:00
LINK Mobility (LINK) has through its market leader position for enterprise
digital messaging in Europe extended partnership cooperations with both Meta and
Microsoft, showcasing LINK's model for growth and scalability through
integrations with global software companies.
LINK is now one of Meta's selected providers for WhatsApp, a step up from the
previous partner level. WhatsApp is the largest digital messaging channel after
SMS globally and experiences significant growth for conversational
notifications, marketing and CCaaS solutions. A partner of Meta since 2019, the
upgraded status will further enhance WhatsApp adoption among LINK's 51,000
enterprise customers and drive new customer acquisitions. LINK is currently
rolling out conversational ecommerce services connected to the popular WhatsApp
channel to several retailers, including the fashion retailer Mango. In addition,
LINK is experiencing strong demand from customers looking to move traditional
paper print over to digital marketing flyers on WhatsApp.
"Our strengthened partnership with LINK Mobility will further support WhatsApp
adoption and value creation. WhatsApp is an ideal channel for digital marketing,
notifications and conversations, offering friction free interactions between
companies and mobile users", says Katerina Karellas, EMEA Channel Partnerships,
Business Messaging at Meta.
LINK has also entered a partnership with Microsoft as an integrated SMS supplier
for its Dynamics 365 Marketing and Sales solutions. The integration offers
companies with the CRM solution a seamless and cost-effective way to communicate
with their customers.
"LINK Mobility adds value to Microsoft 365 Dynamics Marketing with its
omnichannel communications solutions. Now, through our SMS integration with LINK
Mobility, businesses and brands using our platform can build and deliver
real-time customer experiences including marketing campaigns over SMS, helping
meet their customers where they are most likely to engage", says Jim Nakashima,
General Manager, Dynamics 365 Marketing at Microsoft.
For further information, please contact
Tom Rogn, VP Investor Relations
+47 94 85 56 59
tom.rogn@linkmobility.com
About LINK Mobility
LINK is an award-winning, leading global provider of mobile messaging and
communications platform as a service (CPaaS) solutions for increased engagement.
The company serves enterprise, SME, and government customers. LINK offers a wide
range of innovative and scalable mobile solutions, creating valuable digital
convergence between businesses and customers, governments and citizens,
platforms and users. LINK has 51,000 customer accounts globally and exchanges 17
billion messages a year. LINK is listed on the Oslo Stock Exchange under the
ticker LINK. For more information about LINK, please see www.linkmobility.com
and follow LINK Mobility on LinkedIn.
This information is subject to the disclosure requirements pursuant to section
5-12 of the Norwegian Securities Trading Act.