29.9.2022 10:00:01 CEST | Play Magnus AS | Non-regulatory press releases

Play Magnus Group's innovative Meltwater Champions Chess Tour has taken the
world of digital sport by storm - and on Tuesday it was honoured by the sports
establishment for this achievement.

The 2021 Tour, which offered the world's first full season of elite online
chess, was named one of this year's Leaders in Sport as it won the prestigious
Digital Entertainment Category at the Leaders Sports Awards.

As a winner, Play Magnus Group stands alongside true giants of sport such as the
NBA, Wimbledon, Six Nations Rugby, the International Paralympic Committee and
Arsenal FC.

The Tour beat entries in its category including EA Sports and Sheffield FC,
Intel, La Liga and Verizon, and Vindex Esports Engine and Belong Gaming Arenas.

According to the judges, the award announced at London's world-famous Natural
History Museum is recognition for "taking a different approach to shaping the
future of sport".

Tour Director Arne Horvei said: "Our creation has been a two-year labour of love
to elevate chess into the big league of sports and prove it can be full of drama
and fun to watch for everybody. We have certainly achieved that and now we find
ourselves honoured alongside the NBA and Wimbledon. We are delighted to get this
recognition."

Play Magnus Group's Chief Business Development Officer Sebastian Kuhnert, who
attended the ceremony, said: "This is an important moment for chess, a huge
recognition that underlines how important the sport of chess has become. It's
also the tap on the shoulder that our team needed to take a moment and enjoy the
part we have been allowed to play for the growth of chess. We are extremely
grateful for this award by Leaders in Sport."

Laura McQueen, Leader's Managing Director, said: "We're delighted to have
announced Meltwater Champions Chess Tour 2021 as the winner of the Digital
Entertainment Category this year. This category has been carefully curated to
recognise those making waves in the ever-growing Esports and Gaming industries -
Play Magnus Group have embodied this with their winning nomination.

"The standard of work we receive across the Leaders Sports Awards continues to
improve year on year, making it a great prestige to take home the spoils.
Following a fantastic evening of celebration at the world-renowned Natural
History Museum, myself and the entire Leaders Team would like to congratulate
Play Magnus Group once again for their work and achievement."

Play Magnus Group created the Tour from scratch as the world of sport closed
down during the global covid pandemic in 2020. Since its launch in 2020, the
Tour has gone from strength-to-strength and the 2022 Tour is breaking all
records. The event is now by far the most-watched tournament in chess and is
attracting new fans worldwide every day. The initial concept was to build an
event that showed off all the drama and excitement of esports chess in the most
accessible way possible.

The Tour brought high-production value to its broadcast, commentary that was
entertaining and enlightening and the world's best players competing for the
richest prize fund ever seen in online chess.

Zubair Timol, VP of Global Culture at Meltwater, said: "As title sponsor, 
Meltwater - https://www.meltwater.com/en is delighted and proud to have been a
part of the Champions Chess Tour. This recognition is a reflection of our
community-based and fan-centric approach, helping promote and build the sport of
chess using data, strategy and social media. We congratulate Play Magnus Group
and look forward to the continued growth of the Meltwater Champions Chess Tour."



About Meltwater

Meltwater provides social and media intelligence. By analyzing ~1 billion online
documents each day, Meltwater enables PR, Communications, and Marketing
professionals to make informed strategic decisions and influence the world
around them. The Company was founded in Oslo, Norway, in 2001 and is
headquartered in San Francisco, California, with 50 offices across six
continents. The Company has 2,300 employees and 27,000 corporate customers,
including industry leaders in several sectors. Learn more at meltwater.com -
http://meltwater.com/

About Play Magnus Group

Play Magnus Group is a global leader in the chess industry focused on providing
premier digital experiences for millions of chess players and students. The
company offers elearning and entertainment services via its market leading
brands: chess24, Chessable, iChess, New In Chess, Everyman Chess, Silver
Knights, CoChess, Aimchess, the Play Magnus App Suite, and the Meltwater
Champions Chess Tour. The Group's mission is to grow chess to make the world a
smarter place by encouraging more people to play, watch, study, and earn a
living from chess. Play Magnus Group is listed on Euronext Growth Oslo under the
ticker PMG and OTCQX® Best Market under the ticker PMGMF. For more information
visit pmg.me - http://pmg.me - http://pmg.me/.

About the Meltwater Champions Chess Tour

The Champions Chess Tour is the leading online chess Tour worldwide determining
the world's best chess player over a full competitive season of online chess.
The 2022 season begins in February 2022 and features 9 monthly tournaments
culminating in a Final in November 2022. The best chess players in the world are
competing in rapid chess. All games take place online on www.chess24.com -
http://www.chess24.com with players competing for a total prize pool of over USD
1.6 million. For more information visit www.championschesstour.com -
http://www.championschesstour.com.

DISCLOSURE REGULATION

This release is an announcement issued pursuant to legal information obligations
and is subject of the disclosure requirements pursuant to the Market Abuse
Regulation (MAR) Article 17 no. 1 and section 5-12 of the Norwegian Securities
Trading Act, and was submitted for publication by Arkus Fredriksson, Chief
Strategy Officer of Play Magnus Group.

CONTACTS

 * Arne Horvei, Tour Director, Play Magnus Group, arne@playmagnus.com 

ATTACHMENTS

Download announcement as PDF.pdf -
https://kommunikasjon.ntb.no/ir-files/16823864/1777/2402/Download%20announcement
%20as%20PDF.pdf