Oslo, 7 September 2023: Reference is made to the stock exchange announcements
published by XXL ASA (the "Company") 6 September 2023, regarding the final
results of the rights issue (the "Rights Issue"). Reference is further made to
the mandatory notification of trade on 23 August, 28 August and 5 September 2023
regarding subscription in the Rights Issue by certain primary insiders and
certain close associates of primary insiders of the Company.

As of this date, the Company has been informed that the following primary
insiders and close associates to primary insiders have been allocated new shares
in the Rights Issue, as set out below:

Altor Invest 6 AS, a close associate to primary insider and board member of the
board of directors, Tom Christian Jovik, subscribed for 313,234,989 new shares
in the Rights Issue. Altor Invest 6 AS was allocated 308,544,032 new shares, of
which 156,504,527 will be ordinary shares (class A shares) and 152,039,505 will
be non-voting shares (class B shares), at a price of NOK 0.40 per share.

Altor Invest 5 AS, a close associate to primary insider and board member of the
board of directors, Tom Christian Jovik, subscribed for 313,234,980 new shares
in the Rights Issue. Altor Invest 5 AS was allocated 308,544,022 new shares, of
which 156,504,518 will be ordinary shares (class A shares) and 152,039,504 will
be non-voting shares (class B shares), at a price of NOK 0.40 per share.

Ronny Blomseth, board member of the board of directors of the Company,
subscribed for 2,200,000 new shares in the Rights Issue. Blomseth was allocated
2,200,000 new ordinary shares at a price of NOK 0.40 per share. 

Kjersti Helen Krokeide Hobøl, Vice chair of the board of directors in the
Company, subscribed for 115,291 new shares in the Rights Issue. Hobøl was
allocated 115,291 new ordinary shares at a price of NOK 0.40 per share. 

LC Media AS, a close associate to primary insider and Interim EVP Category &
Buying of the Company, Jarle Bråten, subscribed for 1,500,000 new shares in the
Rights Issue. LC Media AS was allocated 1,258,357 new ordinary shares at a price
of NOK 0.40 per share. 

Jemi Holding AS, a close associate to primary insider and Interim EVP Category &
Buying of the Company, Jarle Bråten, subscribed for 800,000 new shares in the
Rights Issue. Jemi Holding AS was allocated 654,579 new ordinary shares at a
price of NOK 0.40 per share.

Stein Alexander Eriksen, Chief Financial Officer of the Company, subscribed for
500,000 new shares in the Rights Issue. Eriksen was allocated 165,194 new
ordinary shares at a price of NOK 0.40 per share.

Andolini Holding AS, a close associate to primary insider and EVP Human
Resources, Communications and Sustainability of the Company, Tolle O. R.
Grøterud, subscribed for 158,564 new shares in the Rights Issue. Andolini
Holding AS was allocated 158,564 new ordinary shares at a price of NOK 0.40 per
share. 

Maxan AS, a close associate to primary insider and EVP IT of the Company, Espen
Terland, subscribed for 120,937 new shares in the Rights Issue. Maxan AS was
allocated 120,937 new ordinary shares at a price of NOK 0.40 per share. 

Tor Andrin Jacobsen, employee representative of the board of directors of the
Company, subscribed for 280,000 new shares in the Rights Issue. Jacobsen was
allocated 70,524 new ordinary shares at a price of NOK 0.40 per share. 

Anders Lindblom, Managing Director Sweden of the Company, subscribed for 75,762
new shares in the Rights Issue. Lindblom was allocated 75,762 new ordinary
shares at a price of NOK 0.40 per share. 

Pasi Johannes Lämpsä, Managing Director Finland of the Company, subscribed for
36,576 new shares in the Rights Issue. Lämpsä was allocated 36,576 new ordinary
shares at a price of NOK 0.40 per share. 

Helena Ebersten Henriksen, deputy employee representative of the board of
directors of the Company, subscribed for 16,708 new shares in the Rights Issue.
Henriksen was allocated 16,708 new ordinary shares at a price of NOK 0.40 per
share.

Thomas Lindén Hansen, a close associate to primary insider and deputy employee
representative of the board of directors of the Company, Helena Ebersten
Henriksen, subscribed for 14,348 new shares in the Rights Issue. Hansen was
allocated 14,348 new ordinary shares at a price of NOK 0.40 per share. 

Anders Eik, deputy employee representative of the board of directors of the
Company, subscribed for 16,868 new shares in the Rights Issue. Eik was allocated
16,686 new ordinary shares at a price of NOK 0.40 per share. 

Pia Margrethe Schnitler, a close associate to primary insider and EVP IT of the
Company, Espen Terland, subscribed for 20,000 new shares in the Rights Issue.
Schnitler was allocated 4,342 new ordinary shares at a price of NOK 0.40 per
share. 

Please see the attached forms for further details about the transactions. 

For further information, please contact:
Investor Relations
Tolle O. R. Grøterud 
Tel: +47 902 72 959 
E-mail: ir@xxlasa.com

Press contact 
Jan Christian Thommesen 
Phone: + 47 918 21 387 
Email: presse@xxl.no

ABOUT XXL ASA 
XXL is a leading sports retailer with stores and e-commerce in Norway, Sweden,
Finland, Denmark and Austria. It is the largest among the major sports retailers
in the Nordics. XXL pursues a broad customer appeal, offering a one stop shop
experience with a wide range of products for sports, hunting, skiing, biking and
other outdoor activities. XXL's concept is to have the largest stores with the
best prices and the widest assortment of products, focusing on branded goods.

This information is subject to the disclosure requirements pursuant to article
19 of the EU Market Abuse Regulation and section 5-12 of the Norwegian
Securities Trading Act.