Aktia Bank Plc
Press Release
11 March 2024 at 9.30 a.m.        

Aktia clarifies its strategic priorities and targets – employee experience added as part of the strategy

“Empowering employee experience” has been added as one of the strategic priorities. At the same time, the wording of the strategic targets has been clarified.

After the change, Aktia's strategic priorities will be the following: Excellent customer experience, Empowering employee experience, Win in wealth management, and Growth among customers who are willing to increase their wealth.

“The employees are our most important resource, the key role of which must also be reflected in the company's strategy. The commitment and wellbeing of our employees is a prerequisite for an excellent customer experience, profitable growth, and the success of the entire company. A team that feels good is a winning team,” says CEO Juha Hammarén.

At the same time, the wording of the strategic targets has been clarified.

Aktia’s long-term financial objectives will be updated in autumn 2024.

Read about the strategy on our website https://www.aktia.com/en/investors/aktia-as-an-investment/strategy

Further information:
Mia Smeds, Director of Communications, tel. +358 44 546 0379, mia.smeds(a)aktia.fi

Aktia is a Finnish asset manager, bank and life insurer that has been creating wealth and wellbeing from one generation to the next for 200 years. We serve our customers in digital channels everywhere and face-to-face in our offices in the Helsinki, Turku, Tampere, Vaasa and Oulu regions. Our award-winning asset management business sells investment funds internationally. We employ approximately 860 people around Finland. Aktia's assets under management (AuM) on 31 December 2023 amounted to EUR 13.7 billion, and the balance sheet total was EUR 12.0 billion. Aktia's shares are listed on Nasdaq Helsinki Ltd (AKTIA). aktia.com.