FRISQ Holding informed today that Ulrika Jones has been appointed as new Chief Financial Officer (CFO) for FRISQ Holding AB. She will start in her new position after the release of the Q1 report.

Ulrika Jones is an experienced CFO. Her latest position is Group CFO for Linas Matkasse and prior to that her positions include Group CFO at Speqtra, CFO at Bambuser, CFO and Head of Legal at Bisnode Sverige, CFO at Yellowbird and Head of Legal at Zodiak Media.

"I am very happy that Ulrika has accepted the position as CFO at FRISQ. Her combined legal and financial skills as well as her experience from successful ventures in new, innovative industries will prove valuable to FRISQ when we go from product scaling and pilot projects to more extensive contracts. And since Annika has committed to supporting FRISQ until, at least, the release of the Q2 report it is a fantastic opportunity for the company to be able to draw on the expertise of two such experienced resources as needed”, says George Thaw, CEO at FRISQ.

Ulrika Jones replaces Annika Muskantor, the Company’s CFO for the past 1.5 years, who will move closer to her family. “Covid-19 has made commuting nearly impossible – and in spite of the near arrival of a vaccine, travel is likely to be difficult for yet some time. However, I am truly excited that FRISQ has Ulrika on board for the commercialisation phase that the company has embarked upon” says Annika Muskantor.